PR Secrets Revealed at Fourth Friday Luncheon

Dallas anchor and reporter Jeff Crilley talks to a packed house at the Nacogdoches County Chamber of Commerce Fourth Friday Luncheon on March 23, 2007.
Jeff Crilley illustrates how news releases can seem to reporters like a cascade of bubbles.

Left to Right: Chamber President Bruce Partain, Fourth Friday Chair Shirley Luna, Guest Speaker - TV Reporter Jeff Crilley, Chamber Chairman Jim Elder.

Emmy Award winning TV reporter Jeff Crilley shared his thoughts and experiences of getting good news stories at this months Fourth Friday Luncheon. His presentation was filled with detailed information and interactive demonstrations. Each activity had attendees on their feet participating and experiencing his ideas. Crilley discussed how to come up with real stories and keep your stories form reaching the recycling bin.

Following the luncheon was a 1-hour workshop where Crilley discussed his book " Free Publicity, A TV Reporter Shares the Secrets of Getting Covered on the News."